For this Strategic Management consulting project, my team conducted a comprehensive corporate analysis of Netflix to evaluate the company’s current challenges, competitive position, and future growth opportunities within the evolving streaming industry. Using strategic management frameworks such as SWOT, PESTEL, Porter’s Five Forces, VRIO analysis, and strategic group mapping, we analyzed issues including market saturation, rising content costs, increasing competition, and long-term profitability challenges.

My role involved research, market analysis, presentation development, and contributing to strategic recommendations focused on revenue diversification, international expansion, hyper-localized content strategy, gaming growth, and customer retention. Working within a collaborative consulting-style team environment strengthened my ability to apply analytical thinking and strategic problem-solving to real-world business challenges.

This section includes selected presentation slides from our final strategic analysis and recommendation presentation for Netflix.